Sunday, February 05, 2012

Super Bowl XLVI Ad Watch

Note: not a sanctioned event.

6:55 GIANTS 21, PATRIOTS 17! Thanks for participating in the Adriana Lima Ad Watch!

6:26 Samsung. "The next big thing is here." Then, "coming soon." Uh-huh.

6:21 Kia, Optima. Adriana Lima AND Motley Crue? Are we so easy?

Oh yeah, Adriana Lima:

6:14 Bud Light, Here, Weego! See what happens when you drop the Platinum bit? Nice tag with HELP RESCUE DOGS.

6:08 Honda, Ferris Bueller; MetLife, various cartoon characters: is our generation so susceptible to the emotional mining of the icons of our childhood?

6:02 Jack in the Box, marrybacon.com. Have they out-Jumbacoed themselves?

Jumbaco!


6:01 NFL, Evolution. Tradition and an allusion to safety. Not bad.

5:56 Tom Brady: no bald spots. THERE IS NO GOD

5:49 Another good Bud commercial (the Cult one).

Acura, Seinfeld vs. Leno. New NSX!

Toyota, new Camry:

5:39 Fiat, Abarth. That got my attention! B+

MY EYES

photo by Chris Trotman/Getty Images

5:18: Chrysler. Holy shit, it's Clint Eastwood!

5:16:

"These new line judge uniforms are ridiculous."

photo by Andy Lyons/Getty Images

From @Dodgers:

From left to right: LM, Javy Guerra, FAO.


4:44 G.I. Joe 2. Like G.I. Joe, but with Bruce Willis!

Doritos, E*TRADE, babies. Fewer babies, more dogs!

4:40 Skechers, Mr. Quiggly. Sorry about those fake fitness shoes! Here's another dog.

Teleflora, Adriana Lima. Adriana Lima? Adriana Lima.

Avengers. It's Iron Man! Captain America! The Hulk! And...Hawkeye? Oooh, a guy with a bow and arrow! Look out!

4:32 Sorry, George Lucas. Not watching Episode I again!

Chevy, Sonic. Real stunts. Can't fake that! B+ (7:02 Turns out that was OK Go.)

Beckum: limps off. Beckham: pants off.

"And Chad Ochocinco comes into the game. The one-time Johnson, the one-time Bengal." Well played, Al Michaels.

4:22 H&M, David Beckham. One for the ladies!

Don't forget the Lingerie Bowl was played today!

AP photo

4:14 VW. I love dogs! And I love Star Wars! B

4:10 Avatar 2 — I mean John Carter!

Another decent Bud spot!

4:08 Doritos: I love dogs. But I love cats too! B-

Budweiser, prohibition. How can Bud Light commercials be so bad and regular Budweiser ads be so decent? Not flashy but efficient. B-

4:04 Transformers 4 — I mean, Battleship!

4:02 GoDaddy: excuse to post photo of Danica Patrick.

3:52 Kinks outro music! Love it!

3:44 Collinsworth re: Brady safety: "You have to be inside the tackle box." We're fishing now?

3:43 No, that wasn't Ryan Gosling in that Hyundai commercial. But they probably won't mind if you think it's him.

3:42 Pepsi, Elton John. Plus half a grade for Flavor Flav save. C-.

3:40 Gisele was probably drawing up a play for her husband.

3:39 Audi takes on the Twilight phenomenon. Is there any crossover here, even for a parody? D

3:39 Bud Light Platinum? Light platinum? Contradiction in terms? F

3:33 From @AaronGleeman:

Over/under on National Anthem was 1 minute, 34 seconds. Kelly Clarkson's version? 1 minute, 34 seconds.

3:30 You say Gostkowski, I say Gronkowski.

3:26 Eli Manning interviewed minutes before the game? Would you interview a starting pitcher before gametime?

3:22 How much dough is Jeff Bridges making from these Hyundai ads?

3:20 The Dictator. Who loves political satire?! Anybody?

3:19 Ladies and gentlemen, Kelly Clarkson and the Awkwardly Prepubescent Choir!

photo by Ezra Shaw/Getty Images

3:17 That's who!

3:15 Miranda Lambert and Blake Shelton! Who?

photo by Ezra Shaw/Getty Images

1:38 Via the unsinkable @molly_knight:

Rumored Madonna halftime setlist: 1. Vogue 2. Music (w/ @LMFAO) 3. Give me All Your Luvin (w/ @NICKIMINAJ) 4. Like a Prayer (w/ @CeeLoGreen)

1:20 HOLD EVERYTHING! TBS is showing The Wedding Date, starring Debra Messing as a woman who hires a hunky male escort (Dermot Mulroney) as...pause for suspense...her wedding date! This is now The Wedding Date Ad Watch.

Welcome to the fifth annual (kind of) SoSG Super Bowl Ad Watch! Mostly this is an opportunity to make snap judgments about commercials that hundreds of people labored on and companies spent millions on. And post some sexy pictures. And I guess there's a game mixed in there somewhere.

175 comments:

Dusty Baker said...

I guess I'll have to post my Puppy Bowl comments elsewhere.

Dusty Baker said...

ps- I was just wondering. Is there another kind of judgment other than snap judgment? First I've heard tell of the possibility.

Dusty Baker said...

This Costas interview with Madonna is nothing short of groundbreaking journalism.

Dusty Baker said...

First beer: opened

#SamAdams

Dusty Baker said...

Clearly, if advertisers wish the potential consumer to believe their product is particularly inexpensive, they use the word, "bucks," instead of dollars. "Bucks" makes it seem as though the consumer only has to pull out a few fun coupons from their wallet and make a purchase. "Dollars" makes it sound like an expensive investment.

#Advertising101

Orel said...

About to go for a Fat Tire.

Dusty Baker said...

Already started slitting my wrists after this Victor Cruz human interest schmaltz.

Orel said...

Or that you pay in deer.

Dusty Baker said...

Or point guards from Milwaukee.

Orel said...

Or Negro League legends.

rbnlaw said...

Just got back from a hike with daughter #2. Cleaning up, then on to Commercial Bowl XLVIGMWS.

Orel said...

Isn't XLVIGMWS performing with Madonna at halftime?

Dusty Baker said...

@Orel and RBN

LMFAO! I mean I'm actually laughing uncontrollably not referring to the dance music sensation.

That set list actually seems intriguing. Throw in some Pit Bull and I'd be really into it.

Orel said...

You mean you want to see a Dr. Pepper commercial?

Mr. LA Sports Czar said...

"Give me All Your Luvin"

Wasn't that a ZZ Top song?

"Give me all your luvin, all your hugs and kisses too."

I'd rather see ZZ Top perform.

Dusty Baker said...

No, I mean throw in an angry pit bull and I would enjoy watching it maul these attention hounds.

Mr. LA Sports Czar said...

BUD LIGHT IN THE NADS

Had to say it.

Spank Horst said...

you forgot song 5.Papa Don't Preach (w/@flamingmenudos

Dusty Baker said...

Coors Light: first beer advertised today that I will not be drinking

Orel said...

If Madonna is going to do ZZ Top, she should do "Pearl Necklace."

That is all.

Mr. LA Sports Czar said...

If Madonna married a giant, that would be good.

Orel said...

Andre Ciccone?

Dusty Baker said...

I love this Wilfork cat.

Dusty Baker said...

What was up with that WEEDS commercial? Seems like something got cut off.

Dusty Baker said...

Please go away, Denzel. Good old, just go away.

Dusty Baker said...

Go away, poorly-calibrated autocorrect. Just go away.

Dusty Baker said...

So glad this is the last time I have to hear this faux-country trollope sing that football intro song until next season.

Steve Sax said...

Matthew Broderick ad: pretty good!

OH

YEAH

Dusty Baker said...

Over/under on how late my in-laws will be? 63 mins late so far.

#PeruvianStandardTime

Dusty Baker said...

#HuluFail

Dusty Baker said...

That Ronald McDonald House Charities commercial blew.....


I kid, I kid!

Dusty Baker said...

Hyundai - do they make those in the US? I never knew that. If so, that wasn't a bad ad for them.

Orel said...

Guessing crowd noise won't be a factor today. I sounds like Eli Manning is in my living room.

Orel said...

HYUNDAI: BUILT BY WHITE PEOPLE

Dusty Baker said...

Bud Light Platinum: second beer advertised today that I will not be purchasing or consuming.

Dusty Baker said...

ONLY PRODUCT MADE BY WHITE PEOPLE ANY MORE

Orel said...

And we open with a safety! This is NFL football!

Dusty Baker said...

Pepsi: another beverage you would have to drug me to get me to drink.

rbnlaw said...

Super bore ads 2 for 4 thus far. Plus for Flava Flav and that birch Elton.

rbnlaw said...

Are we the ones doing the heavy lifting today? * lifts a sierra Nevada*

Orel said...

Flavor Flav seems to elicit positive vibes from this crowd.

Dusty Baker said...

What is this crap, LSU vs Alabama? Let's have some scoring. Boo I'm bored.

#NotARealFanComment

Orel said...

When should I switch to Scotch?

Orel said...

Eli is on.

Orel said...

Twelve men on the field? Is this the pre-season?

rbnlaw said...

Why is Bilicheck wearing a hoodie indoors? You cold, bro?

rbnlaw said...

DB call the audible.

rbnlaw said...

Fuck these bud light ads.

Dusty Baker said...

@Orel

Now

rbnlaw said...

M&M ad, meh. And where is Al Gore in the best buy ad?

Dusty Baker said...

Well, I have 9 and 0 in my pool so let's have he first quarter win then I claim $200.

rbnlaw said...

Good call boys.

Orel said...

Rooting for 9-0 1st Q for Dusty's enrichment!

Dusty Baker said...

Chevy end of the world ad wasn't bad until the raining frogs bit just put it too over the top.

Orel said...

And the complete lack of women.

Orel said...

Tom Brady awaketh.

rbnlaw said...

Chevy uses Zombieland and Magnolia for the 2012 ad.
Didn't suck.

Hideo Nomo said...

I'm one Fat Tire down, but may just jump right to the Le Fin Du Monde.

Liked the vampire and apocalypse commercials so far.

Orel said...

WOO HOO DUSTY!

rbnlaw said...

Dusty for the enrichment!

Orel said...

Seal on Macallan 10 broken....

Dusty Baker said...

Bud Fat: another beer advertised that I will not be purchasing. Though likely to consume on a late night out with RBN.

rbnlaw said...

The Fuck? Another earth v. Aliens bullshit movie?
Totally gonna see it.
Also, I know the dad in that last Chevy ad.
Really.

rbnlaw said...

Hells yes to the Buds, DB

Dusty Baker said...

Cleared $190 sitting on my ass. Reminds me of my drug dealing days.

Still, woo hoo! And here's to rare safeties.

Dusty Baker said...

The vampire ad wasn't bad, but it's about te 7th time I've seen it since midweek. Doesn't make it a SB ad in my book.

Dusty Baker said...

Seal on my bladder broken.

Orel said...

Agreed, Dusty. Wrong audience.

Dusty Baker said...

Not surprisingly I liked the VW with my hero Darth Vader.

Orel said...

It's like that VW ad was custom-made for us.

Still not buying one, though.

rbnlaw said...

VW ad worked.

rbnlaw said...

My buddy Louie took $50 in the first. Daughter #2 sitting pretty for the 2nd.

Dusty Baker said...

@Orel

Exactly. It's like they've been tracking our comments and translated them into an ad.

And no way in hell I'd ever buy another VW.

rbnlaw said...

4:20

Hideo Nomo said...

If I see one more hash tag, I'm going to pick up the hash pipe.

rbnlaw said...

Should those polar bears be playing in this global warming environment?

rbnlaw said...

@spank.
#Weazer

rbnlaw said...

#Weezer?

Orel said...

rbnlaw at home: "Hello, Daughter #2. How was your day today?"

Dusty Baker said...

@Nomo

Does your comment at 4:20 after RBN's demand a DAMMIT! ?

Orel said...

Cat status: on lap.

Spank Horst said...

Snot status: In deep

rbnlaw said...

@Orel
Daughter #2 asked how much she gets if the numbers remain.
Me: HAHAHAHA

rbnlaw said...

Holy shit. Buying into the Avengers.

Dusty Baker said...

Come on, Pats. 7 points then halftime give me a 0-9 for the second half pool.

Dusty Baker said...

Pug status: begging for chips at my feet.

Dusty Baker said...

Hey, anyone know who the halftime entertainment is going to be? They've been keeping it under wraps.

Orel said...

XLVIGMWS

Hideo Nomo said...

MUHFUCKIN AVENGERS.

Hideo Nomo said...

I can't wait for Super Bowl L.

Dusty Baker said...

I just didn't get the comic book/super hero gene. Or, I did, then it turned off when I was around 15.

rbnlaw said...

Bruce Willis?

rbnlaw said...

That's right, Orel.

Orel said...

How are the Pats going into the half with the lead?

Orel said...

I was watching the Super Bowl and a screening of 300 broke out.

Orel said...

WHERE IS XLVIGMWS?

Orel said...

THIS IS NOT ZZ TOP

Dusty Baker said...

I'm probably the only one out here who liked madonna's show. Much respect to her. loved the mash up with LMFAO.

Orel said...

Not a Madonna fan but have respect for her. Halftime show was fine.

Orel said...

Patriots surging. Sanctimonious Boston fans getting geared up.

Orel said...

So the Giants are falling apart. 17-9 Pats.

Orel said...

C'mon, Eli.

Orel said...

I think Dusty went to Vegas with his winnings.

Orel said...

Just squeaked in! 17-12 Pats.

rbnlaw said...

Actually thought Madge rocked it at halftime.

Dusty Baker said...

Fiat ad - first good, Super Bowl Ad kind of ad there's been, in my opinion.

Dusty Baker said...

Jay and Jerry: pls go the fuck away.

Dusty Baker said...

Still haven't seen a beer advertised that I would purchased. Surely I'm not the only representative of such a demographic, right?

Cc: Madison Avenue

rbnlaw said...

Just got back with a 12 er of Budweiser.
What'd I miss?

rbnlaw said...

Damn. Grilled hot links are goooood.

Orel said...

And they say advertising doesn't work.

Actually, nobody says that.

Orel said...

Eli heating up!

Dusty Baker said...

Pizza in MDIL's oven heating up!

Orel said...

Hopefully it scores more than three points.

Orel said...

INT!

Dusty Baker said...

Met Life has also been mining SoSG user data. Featured both Ritchie Rich and Scooby Doo.

Orel said...

Dusty: I was just thinking that re: Ferris Bueller.

Dusty Baker said...

How is it that they nail Gen X cartoons and movies we like, but can't get a sniff of the booze we consume?

Orel said...

Simple minds, complex alcohol consumption.

Orel said...

Pats getting ready to wrap this up.

Hideo Nomo said...

SWEET THE DODGER GAME IS STARTING

rbnlaw said...

Goddamn monkeys is funny.

Dusty Baker said...

"Simple minds, complex alcohol consumption."

Thanks for boiling down my entire essence in one small, casual remark, Orel.

Oh, speaking of, loved that Career Builder commercial with the chimps. Chimps are funny.

Dusty Baker said...

DAMMIT!

Orel said...

Super Bowl commercial gold: animals acting like humans.

Dusty Baker said...

Giants dropping like flies. What are they drinking, pansy juice?

Dusty Baker said...

@Orel

Because it works on so many levels.

Hideo Nomo said...

Wait...styluses aren't cool.

rbnlaw said...

Fuck yeah! The Darkness, FTW.

Orel said...

Styluses aren't cool...EXCEPT WHEN BRIAN URLACHER'S USING ONE!

Orel said...

Pats operating with surgical precision here.

Orel said...

Welker...so close.

Orel said...

Manning to Manningham!

Orel said...

Maybe!

rbnlaw said...

Fuck this fucking super bore! I ain't winning shit.

Dusty Baker said...

I will gladly pay the $390 I won in order to make the Giants lose.

karina said...

Go NY Giants!

Dusty Baker said...

Fuck the Giants!

karina said...

I blame you guys for making me care about the Super Bowl, specially the Czar

booze count: third and last screwdriver

Orel said...

Damn, Dusty, I thought you won $200.

Orel said...

Karina rockin' the booze!

Dusty Baker said...

I won both first and second qtrs, Orel.

karina said...

Orel, this is a special occasion in my life: first time I've ever watched a complete Super Bowl.

You have to toast on special occasions, right?

Orel said...

Yes you do!

(raises glass)

Cheers!

Hideo Nomo said...

Can someone check on Danica Patrick? Her vagina just exploded.

karina said...

TOUCHDOWN!

karina said...

Cheers, Orel!

rbnlaw said...

Holy shit, that was funny.

Orel said...

He didn't want to score the TD. This is nuts!

rbnlaw said...

Holy crap, I'm drinkin with karina.

Orel said...

Holy shit this is nuts I tells ya!

Orel said...

3rd & 10!

karina said...

football is awesome, you know?

Orel said...

Only when there's no baseball!

Orel said...

4th & 16!!!

Orel said...

AAUGH

Orel said...

Nine seconds left! 2nd & 5! Did I mention this is nuts?

karina said...

AWESOME!!!!!!!!!!!!!!!!!!!!!!

Orel said...

WHEW

karina said...

Cheers, rbnlaw!

karina said...

@Orel I've told you, there is always winter baseball and you can be an Aguilas fan, you kinda get trained for Dodger futility ;)

*cries*

Dusty Baker said...

Now I'm really pissed off and bitter. More than before the game started.

Orel said...

But you're also richer, Dusty.

Orel said...

Aguilas del Zulia is my favorite Venezuelan team!

Mr. LA Sports Czar said...

TEBOW!

Dusty Baker said...

But again, I'd give every penny of my winnings to see that trophy stripped out of the Giants' hands.

Also, if I never hear another Tebow-themed meme in this space again.

Mr. LA Sports Czar said...

The Giants win the Super Bowl!

karina said...

this awesome great wouldn't have been possible without TEBOW.

karina said...

You know I heart you very much Orel?

Mr. LA Sports Czar said...

I think Jim Henson created Cee Lo Green.

Orel said...

Awwwww!

rbnlaw said...

Damn you Dusty for invoking Marla.

Fucking great ending to the.super bore. I was fingertips away from $250.

rbnlaw said...

AFV was funnier than shit tonight.
#watchingwiththekids

Dusty Baker said...

How many nipples does Christina Aguilera have again?

Dusty Baker said...

I just now noted the running updates/commentary on the main page for this ad-watching thread. I was too focused on masterful insight to back out of comments and look at the main thread again. My bad.